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landing pages

Social media and email convergence; the landing page (and more)

Here is another presentation I found on slideshare. It was posted by Jay Bear and is ExactTarget-branded. What I find interesting is the part on socially enabling landing pages.

We all know the importance of landing pages in email marketing, PPC advertising, well, in any form of marketing where you seek a click.

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Categories Social email marketing Tags email convergence, email marketing, ExactTarget, Jay Bear, landing pages, sharing, social media

Landing pages and email marketing: where the eyes go

Should I repeat how important landing pages are in email marketing and in other forms of interactive marketing?


Maybe time to give some tips but before I start those take a look at this nice presentation from Enquiro and shows where the eyes go… (yes, eyetracking).


Landing Pages: Where The Eyes Go


View more presentations from Andrew Spoeth.

Categories Email marketing Tags email marketing, enquiro, eyetracking, landing pages
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