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Mass Transmit

How email must reverse engineer social now

Fred Tabsharani Allow me to introduce you to a new contributor first. His name is Fred Tabsharani and he is passionately engaged in strategic marketing initiatives for Port25 Solutions, a globally recognized email software company which serves Email Service Providers and leading enterprises.

On top of that, Fred contributes to the Deliverability.com blog and since today on this blog too.

This is his first post, which is part of a series. So, stay tuned and read Fred’s post below. As always, comments are welcome.

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Categories Email deliverability, Email marketing Tags Anthony Schneider, Barnes and Noble, Bazaarvoice, brand reputation, deliverability metrics, Deliverability.com blog, dynamic content, email, eMarketer.com, engagement, ExactTarget, EXPO, Facebook, Fred Tabsharani, Jeffrey Rohrs, Mass Transmit, open rates, outbound marketing, Port25 Solutions, Purchaser Influence Survey, purchasing decisions, Shiv Singh, social, social characteristics of email, Social Email, social networks, Spam Complaints, subject lines

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