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Emailvision seems to not be lacking for vision when it comes to social media marketing. The Email Service Provider announced last week it has acquired social media marketing operation ObjectiveMarketer (YouTube interview below).
Emailvision’s acquisition of ObjectiveMarketer won’t be the last of this we’ll see this year. Its possible 2011 may be open season for social media marketing firms and developers with experienced Email Service Providers doing quite a bit of the hunting.
Allow me to introduce you to a new contributor first. His name is Fred Tabsharani and he is passionately engaged in strategic marketing initiatives for Port25 Solutions, a globally recognized email software company which serves Email Service Providers and leading enterprises.
On top of that, Fred contributes to the Deliverability.com blog and since today on this blog too.
This is his first post, which is part of a series. So, stay tuned and read Fred’s post below. As always, comments are welcome.