7 Things to do with a Triggered Email

Georgia Christian
Georgia Christian

Event triggered email could be considered the workhorse of email marketing. It only requires a simple automated system to run but can be used to serve a multitude of purposes. It saves heaps of time, offers a one-to-one personalized campaign opportunity and according to Forrester Research delivers a significantly higher ROI than general email blasts.

So the question begs to be asked, why are only a reported 4 in 10 email marketers using them?

We’ve looked at 7 different ways a triggered email can be used and I’m sure you’ll agree that they are in fact pretty useful. 

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