For the record: this presentation is not new and I know the guy who made it very well. He's a certified web analytics specialist and the presentation contains some interesting stuff on social media measurement (right, social media, what this blog is about).
He did not send me this presentation or asked me to put it online. As a matter of fact: been a while since I talked to him (last time we were doing a book on web analytics, coming soon…).
Just wanted to say this because for me it's important to be an authentic, free and independent blogger (I hate sponsored posts).
Have I said I know the guy yet?
Anyway, here it is.
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