For our Social Marketing Meetup, we recently organized in Antwerp, I asked some people from all over the world to share in just one minute by video what social media means to them, from their perspective.
The results are some home-made videos in which industry leaders express their opinions. One of them was Steve Woods, CTO of B2B marketing automation company Eloqua, whom I interviewed earlier and who was invited by my good friend Koen De Witte, whose company Lead’fabric is the European partner of Eloqua and recently concluded a partnership with leading demand generation agency Pedowitz Group.
Watch Steve Woods his one minute take on social media below.
By the way: in the LinkedIn Group of our Social Marketing Forum, Eloqua’s Joe Chernov posted information about a 42-page free social media playbook the marketing automation vendor just released (and that you’re invited to “steal”).
A must for every marketer and of course you can share your thoughts on the playbook with Joe in the LinkedIn Group.