Have you ever thought about the relationship between the number of blog posts and the leads generated? I haven’t but then again, I don’t generate leads.
Anyway, other people have been thinking about it. According to a (more or less) recent study and statistical analysis conducted by HubSpot, as the number of articles on a blog post surpasses the number 20 (based on blog articles at the beginning of the month), the number of monthly leads will grow.
In the last five years, something truly amazing happened online: people started talking. On digital channels, that is. People have always been talking of course.
Websites popped up with the sole promise of connection, bringing people together through social profiles, chat-based applications, and providing almost every users out there with a PC or mobile device, internet connection, and time to spare the opportunity to connect with people from all over the globe.
The endless expansion of social media saw hundreds of websites and social networks created, each with a focus on a different type of connection. Some were interest-based, others were region-based, finally, a number of websites were designed without any focus on specialization, leading to the major social media platforms we know today. And let’s not forget how people started talking by creating their own websites: blogs.