Email marketing: 5 tips for effective email copywriting

I found this interesting post via the Email Institute and got the kind permission to share it with you.

In these social media times, I can’t emphasize the importance of share-worthy and relevant copy enough.

But marketers have always known that effective copy is crucial, even before social media existed and, yes, even before email existed.

Here is a good reminder with tips for effective email copywriting!

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