I guess I don’t have to introduce you to ShareThis. As a social media and/or (social) email marketing professional you know it’s a sharing network that enables users to, well…, share content.
In case this terrible introduction confuses you (I’m tired): look at the green button and you’ll know who I am talking about.
ShareThis released new data a few days ago about how content is shared and ‘how people engage with and spread shared information’.
I posted this earlier on another blog but it is about what this blog is all about: social media, email marketing and social email marketing. So here goes.
Back in November a survey, conducted by Harris Interactive for US-based Cost-per-Lead (CPL) advertising marketplace Pontiflex, showed that only 12% of online adults have provided their social networking information (such as a Twitter handle or Facebook username) to receive promotions from brands.