MarketingSherpa Email Marketing Summit 2010: a scientific approach on email marketing effectiveness

Marketingsherpa I don’t have to tell you that this week email marketers from all around the world are gathering in Miami for MarketingSherpa’s Email Marketing Summit 2010.

Miami will not be for me this year (maybe Germany?) but luckily I have my man on the spot.

He reports on the pre-workshop, that was hosted by MarketingExperiments, with Dr. Flint McGlaughlin as the keynote speaker. 

Here is what he reports.

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