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Sam Cece (CEO StrongMail): our evolution is driven by our customers

Sam Cece CEO of StrongMail One of the companies that often comes into the picture when talking about the connection of email marketing, social media, mobile and more from a solution perspective, is StrongMail.

In the past year and even months, StrongMail acquired some companies, launched new products (especially in the social media space) and was all around the news with campaigns and customers, using its social media platforms (and of course its email marketing solutions).

To me, one of the most striking findings, is that StrongMail, an email solution provider, even offers social media marketing solutions like its StrongMail Influencer and StrongMail Social Direct (in beta) to businesses that don’t use its email marketing platforms. An interesting strategy that called for an interview with CEO Sam Cece.

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Categories Email marketing, Interviews Tags customer lifecycle, Email Advisor, email marketing, email solution provider, multi-channel marketing, Radian6, Sam Cece, Social Direct, Social Notes, social sharing tool, Social Studio, StrongMail, StrongMail Influencer, StrongMail Social Direct, viral marketing

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