Creating social media fan pages and communities: tips to do it better

It’s one thing to have a social media profile, and another altogether to empower your business or personal branding efforts with an entirely independent social media fan page or community.

From small businesses to major corporations, thousands of worldwide business presences have captured the attention of social media platforms on a user-level, but few have made the move to becoming total fan-based brands.

Whether you want to simply conglomerate your social media presences or provide a new platform for fans and customers to interact, the tips in this post on fan page and community building will help you find social media marketing success.

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Social media and community building

The world of social media has presented some unique opportunities not just to marketers, but to community organizers and communicators.

In fact, social media marketing is all about community building. Building a community is not limited to people with a product to market, it can be a remarkable opportunity for entrepreneurs who are still deciding on a product, non-profit groups looking to unite passionate people, and of course, marketers looking to connect with a wide audience.

These four methods will help you build a community, connect with your users, and create social media ‘permission marketing’ assets.

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