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Social Email Marketing

Social email marketing

Target Marketing + Lyris = webinar on social media + email marketing

The people at Lyris who, as you know are very active in the field of the integration of social media and email marketing (see the links below), organize a webinar later this week, in collaboration with Target Marketing.   

The webinar is called “Social + Email Marketing: The Dynamic Duo”. As the visitors of this blog know, it is indeed a very dynamic duo.

Unfortunately, I won’t be able to attend because the webinar takes place on January 28, 2010 at 11:00 a.m. PT and then yours truly has family stuff to do since it’s late then where I live.

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Categories Social email marketing Tags email marketing, integration of social media and email marketing, Lyris, Social + Email Marketing: The Dynamic Duo, social media, Target Marketing, webinar

StrongMail: integration of email marketing and social media pays off

No, this is not a post about the advantages of integrating social media and email marketing or some great social email marketing case study.

It’s about ESP StrongMail itself. The company announced “record revenue in 2009”.

And it looks as if the innovations and acquisitions of the ESP regarding social media and email marketing have played a prominent role.

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Categories Email deliverability, Industry news, Social email marketing Tags customer acquisition, email marketing consultancy, ESP, integrating social media and email marketing, integration of email marketing and social media, loyalty programs, PopularMedia, Sam Cece, social channels, social media marketing company, StrongMail, StrongMail Influencer, StrongMail Message Studio, The Email Advisor, viral marketing, viral marketing solution
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