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Social media marketing metrics: more ways to measure social media ROI and conversion

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Categories Social media metrics and measurement, Social media ROI Tags affinity towards a brand, Amy Martin, blog, brand perception, brand popularity, click through rates, conversion, conversion of social media, customer satisfaction, Digital Royalty, Divided by Time Spent, engagement, Facebook, intangible metrics, Jim Sterne, key performance indicators, KPI, leads generated, measure, measure social media, number of fans, number of followers, online buyers’ engagement, Reach multiplied by Frequency, return on influence, return on investment, retweets, sales, sentiment, Social media marketing metrics, social media ROI, trending topics, tweets per minute, volume KPIs

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