As a leading vendor of mobile phones, smartphones and texting devices, LG tackles the problem of mobile harassment among teenagers and young adults.
While a massive amount of text messages is sent every second by teens all over the world, it’s a fact that it’s hard for some of them to take a moment considering the side effects by sending a seemingly harmful text. LG shows responsibility and has found a great way to reach out to the young target group social media.
A nice case study.