HubSpot: website traffic is meaningless, unless it converts into leads

In a new slideshare presentation HubSpot presents some stats from the ‘Inbound marketing’ report it published earlier this year but the slideshare also contains interesting data and tips regarding SEO and Social Search.

According to HubSpot’s Mike Volpe, search is clearly going social. I quote: “SEO rank is now a meaningless metric”. Note that Mike says SEO rank, not PageRank or search engine position. That’s because Volpe wants to make clear that, as you know, search has gone beyond its traditional environment and involves a lot of real-time these days but there is more…

If you skip the first slides (unless if you don’t know what inbound marketing is), there are some interesting findings and SEO tips based upon data from Website Grader. For the record: that’s a free SEO tool HubSpot offers to get a report on the SEO status of your site and some social media data as well.

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Thoughts on anonymous blogging, personal branding and social media marketing noise

Blog My little blog has a nice crew of contributors. Some contribute a lot, many do it for the fun and passion of sharing, some do it a while (I guess until their Pagerank is up or they seek incoming links somewhere else), some do it now and then and some allow me to take what I like from their blogs.

There are all kinds of people, all kinds of reasons to do things and they are all welcome.

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