MarketingSherpa’s Email Summit ’10: integration of email, social media, mobile, video, etc.

Well, here it is: the last post about MarketingSherpa’s Email Summit '10 in Miami. The last day of the event there was quite some social email marketing going on.

Our guest blogger from Emailgarage, whom I thank for his ongoing coverage of the event, says that, especially in the afternoon, there were some great cases on how to use social media in your email marketing strategy, one of the main topics this blog covers.

It seemed that the cases were all about integration: social media and email but also mobile (SMS) and email, video and email (which seems to be the next hot topic, given the number of initiatives, in email marketing), etc.

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