Twitter usage: growing from strength to strength (to mobile)


Twitter has every reason to rejoice. A recent report featuring tracking data from a telephone survey of 1,753 Americans and titled Twitter Usage In America found that in recent months, there has been a significant increase in the awareness and usage of Twitter, not only in America but worldwide.

The report also talks about user demographics, status updating behavior, brand following activity and some figures pertaining to location-based social networking.

All these data are bound to create an impact on the social media marketing efforts currently pursued by many businesses.

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