The social media landscape and where we fit in: a case study

Ryan_Schoenefeld_1 I’m pleased to introduce you to a new contributor. Ryan Schoenefeld is a recent graduate from St. Cloud State University, in which he focused on public relations, graphic design, digital marketing and communication. He has proven his social media marketing skills as you can read in his bio below. I’m glad Ryan decided to contribute to this blog that he has been following for quite a while now. Enough said, time for Ryan’s post.

In this day and age it has become increasingly important to create a business model that focuses on social media integration. With this in mind, an organization should obviously not stray from normal day-to-day business operations, but should consider establishing an on-line organizational presence.

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“To Write Love on her Arms” wins the #AmericaWants Twitter charity campaign

End of last week, USA Today announced the results of its Twitter hashtag campaign, #AmericaWants, for charity.

The winner of the Twitter charity campaign, “To Write Love on Her Arms” is a non-profit movement dedicated to help people with depression, addiction, self-injury and other psychological problems.

With the most tweets of support, ‘To Write Love on Her Arms’ receives a full-page, full-color ad in USA Today.

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