Interview (part 2 of 2) Click Consult on SMO, PPC ads, social bookmarking and guest blogging

Earlier this week I posted the first part of an interview with UK-based Click Consult on social media optimization.

In this second part, we tackle topics such as social bookmarking, guest blogging and other social media optimization techniques.

But first I wanted to know what the company thought about PPC advertising in social media and if/how it used it.

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Digg and social bookmarking: content and community tips to gain traffic

This week-end I finally found some time to get active on Digg. I already used Delicious for this blog but the advantage of Digg is that you can share your favorites and at the same time delve up some good content from others, etc.

Over the next few weeks I will be testing out the effects of Digg. Well, in fact, I’m testing out quite some things at the same time, for the moment: social bookmarking and a dozen of social media tools such as Spredfast and Twittercounter, the well-know service of Boris Veldhuijzen van Zanten, the guy behind The Next Web blog and conference, who I will be interviewing when he’s back from his trip to the States. In fact, the last time I interviewed him was just before the launch of The Next Web, time goes fast sometimes.

Back to social bookmarking and Digg.

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