Recently, I posted about Junta42’s research regarding content marketing and where it’s heading. The people at Click Documents also have published content marketing predictions, but they took another approach. Click Documents invited some industry experts to share their opinions.
With the support of Marketo, a US-based B2B marketing automation and lead management company I interviewed here before, all this resulted in a nice eBook. It’s called “Key Content Marketing Trends and Predictions for 2010” and contains very interesting findings, content marketing tips and the opinions of some great people.
Ambal Balakrishnan, president and co-founder of Click Documents asked 39 of the world’s top B2B marketers, email marketers, marketing automation experts and social media mavens one straightforward question: “What are key marketing trends and predictions for 2010?”