Tips for sharing multimedia on social networks

Social networks can be great for connecting with people and having conversations, but they’re even better when used as an in-depth multimedia sharing platform.

From videos to music, images to online games, there’s no end to the amount of media that can be shared through social media platforms and online communities.

However, a lot of users, particularly companies and commercial entities that are new to social media, don’t know how to share their videos and dynamic marketing materials properly. Online video can be a killer marketing format and mastering the art of video sharing can certainly help with conversions.

In this post you’ll discover some tips, and strategies that will help you share video, audio, and images more effectively online.

Enjoy boosted conversions, increased buzz and discussion, and a much more dynamic social media presence with dynamic multimedia as part of your social media platform.

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Online buying and selling go social too: welcome to the P2P economy

As you know, the buying process has changed a lot. People prepare their purchases using a vast array of information channels, including social media, blogs, web sites, peer reviews, etc., prior to actually buying something.

However, those are not the only social changes in the buying and selling process. 

In a report by the European research firm, InSites Consulting I read that 4 out of 10 European consumers search for information on brands and products via comparison, expert and user review sites.

The company sees more changes in online shopping but, as I will cover further, in online selling by consumers too. The factors that are influencing these changes include Web 2.0 and social media: social networking, conversing, sharing, tagging, content generation and community participation.

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